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As a hospitality specialist and
qualified football coach, Terry Milnes,
owner of Bradford-based LTES, knows all
about spotting winners.
He teamed up with Sharp after launching
LTES 11 years ago. Product reliability,  service
and a dealer network that enables him to
offer a national service, validates that
decision.   
All three factors have helped win LTES a
contract with Tapas Tree Restaurant, a six-year
old restaurant chain rolling out a franchise
operation across the UK.
Terry’s focus is very much on hospitality, which
provides 99% of the company’s business.
Clients range from pub chains and local
authorities to Bradford City Football Club, who
play at the Valley Parade  - just a hefty kick from
LTES’s newly refurbished office and showroom.  
Bright and spacious, the office was once an old
chapel and after a relationship spreading back
over a decade, Terry is more than happy to spread
the gospel about Sharp.  

THE NEWSLETTER FOR SHARP ECR/EPoS SOLUTIONS BUSINESS PARTNERS

Issue No.5 Autumn 2001

We are always pleased to hear from you, so do not hesitate to drop me a line by e-mail  (

), write or telephone 0161 204 2677

Organised by Product Support Controller,
Tony Moran, the training caters primarily for
PC based systems incorporating
technologies such as standard PC
networking, PC operating systems, and third
party software integration.

“In an industry like ours based around
electronics, training is the most effective
way of formally introducing new
technologies and applications, enabling
our dealers to create a support team that is
fully equipped to offer the best and most
relevant solutions to customers,”
commented Tony. 

“Training is key to our overall strategy to
enable our business partners to compete
effectively in the market place. Because we
understand the need to ensure a good return
on investment, both in terms of time away
from the business and the financial cost, we
have introduced a flexible, modular training
structure,” commented Sharp’s Jeff Griffiths.

“From our perspective comprehensive
training improves the way staff perform as
individuals and as a team - and
encouraging them to constantly build on
their skills helps to enthuse and retain
them. This in turn creates a deep
confidence in your company from the end
users point of view,” said Jeff.

Sharp’s comprehensive one and two day
training courses cover the constant flow of
new products as well as technology that
has been available for several years. In
addition, training highlights issues relating
to the ECR/EPoS industry as a whole. 

Training is complemented by the
innovative and imaginative Sharp
Technical website
(www.tradenet.sharp.co.uk/tech),
which is only available to registered
ECR/EPoS dealers. With manuals and
written courses, the website enhances
Sharp’s formal training programmes.

TRAINING

Sharp is enhancing its dealer understanding of ECR/EPoS products following
the launch of a comprehensive modular training programme.

Focusing on the popular UP-5300/5700 series, the new five-module training
format is designed to improve flexibility and boost in-depth understanding
when supporting Sharp products.

Welcome to our ‘added value’
edition of Sharp Focus. 
In this issue, we feature a
comprehensive round up of all the
innovative and imaginative software
that combines with our products to
enable you to offer your customers
‘added value’ over and above the
hardware supplied by Sharp. 
This list is your guide to the best, most
effective solutions for the retail and
hospitality sectors in the UK and is
definitive proof of our commitment to
providing much more than hardware.
Enjoy this issue of Sharp Focus. And
don’t forget to send us your stories. It
is always a pleasure to hear from you.

Christopher Martin, Editor

Christopher Martin

JEFF GRIFFITHS Divisional Manager

Special 4 Page Edition

Below - The A-team: (from left);  Gerry Mculloch,
Karen Caine, Terry Milnes and John Ward.

Page 4

Page 4

Sharp’s drive to become the UK’s dominant EPoS player is epitomised by

a series of enhancements to its popular UP-5700 terminal. 

Close inspection reveals numerous refinements to Sharp’s first colour touch-

screen EPoS terminal since its launch three years ago. 

One of the big success stories at the Millennium Dome, the UP-5700

typifies Sharp’s ongoing commitment to product improvement. 

“Once a product is out in the market place, we use feedback to ensure

we can improve its performance. The UP-5700 is a classic example of how
this can be achieved. The Dome showed one site can create a netork of up
to 254 terminals,” commented Jeff Griffiths, Divisional Head of Sharp’s
IS Solutions Group.

Improvements include:-
● a reason code entry to help cut down fraud, free text entry for

better staff communication and credit card table assignment.

● WaiterMate’s handheld wireless ordering technology has been

fully integrated into the UP-5700, allowing staff to do everything
the EPoS terminal can do but on the restaurant floor.   

● Multilingual kitchen printing  - including Chinese, French, Italian

and German – and dispense printers per product with priority are
further enhancements that now come as standard.

Works in conjunction with ECR Manager,

the Smart Card software operates around

the Smart Card application produced by
PRS for a range of Sharp Cash Registers,

including the latest 770 and 3300.

Comprehensive Retail Stock Control

Package controlling thousands of stock

lines; this includes bar code printing

module, stock order processing and

historical analysis.  Effective for retail

and hospitality applications and links to

head office version of system.

Head office Reporting and Sales

consolidation system providing an

interface between ECR Manager and

A La Carte, MIS at remote levels.

Compares individual site profit margins

and maintains central database of

products, Recipes and PLU’s.   

Works in conjunction with the

5300/5700 loyalty log and 700

Customer File, the Smart Card Manager

acts as the Software interface for

reporting and mail merge purposes.  Uses

the standard Sharp Loyalty interface

operating with magnetic stripe cards.

Low cost communications and

Stock level reporting system operating

with a range of Sharp cash registers from

the 220 upwards. Upgrade to full ECR

Manager and Scheduler. 

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Tokenspire House, Tokenspire Business Park,

Hull Road, Beverley 

East Yorkshire HU17 OTB

TELEPHONE: 01482 880766

FAX: 01482 880767

E-MAIL: [email protected]

CONTACT: Bob Cuthertson

SharpSoft supplies back office software.

ECR Manager and EPoS Manager are the

core communications modules, which

operate with the full range of the Sharp

portfolio. In addition to the ECR/EPoS

Manager modules, SharpSoft offers a full

range of Back Office solutions for Stock

Control, Sales Analysis and Loyalty.

MIS is widely used by clients to analyse

sales, comparing site performance, top

selling lines and providing a report

generator and graphical representation.

This Stock Control and Recipe Costing

system operates with both the ECR and

EPOS Manager systems and provides

comprehensive management reporting for

both wet and dry stock. Recent additions

to the system include a function manage-

ment and stock re-ordering module. 

Auditor, available on the 770 & 3300,

provides comprehensive individual transaction

information of sales per clerk, marketing

information, PLU Tracking and detailed Smart

Card transactions by cardholder.

New Product

New Product

New Product

410 Wincolmlee, Hull HU2 0TA 

TELEPHONE: 01482 618903

FAX: 01482 226396

E-MAIL:  [email protected]

CONTACT: Gary Wright 

Database driven customer relationship

management system developed to capture

information about customers and their

spending habits for efficient market

targeting.

Enables smaller operators to compete

with the majors and uses magnetic

cards with data held on a PC at the

Head Office.  Systems database is in

Access and is fully compatible with all

the other MS Office applications,

including Word, for mail merge. Detailed

information profiles customer trends

revealing number and frequency of

visits, spending patterns and personal

tastes. The main purpose of Instant

Loyalty is to understand customers and

then use the data to communicate to

them with specially targeted marketing

activity.  Instant Loyalty can also be

used as a pre-pay cashless system.  

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Unit One, St James Road, Brackley

Northamptonshire NN13 7XY

TELEPHONE: 01280 709400

FAX: 01280 704315

E-MAIL: [email protected]

CONTACT: Garath Powell

A complete back office package offering

full stock control functionality along with

many hospitality features to offer a

complete business solution.

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Unit 10, East Riding Business Centre,

Annie Reed Road, Beverley,

East Yorkshire HU17 OLF 

TELEPHONE: 01482 873214 

FAX: 01482 873215

E-MAIL: [email protected]

CONTACT: John Gallagher 

Premier Retail Services (PRS) provides

the Sharp ECR & EPoS dealer network

with customised terminal firmware.

Ideal ECR Pro enables dealers to

program departments, PLUs, EANs,

Condiment Tables & Functions from the

PC. It also handles resetting of the ECRs

in either Z1 or Z2 mode. The reporting

facilities allow consolidation of multiple

ECRs, and a wide selection of reporting

parameters. Basic stock control features

are included. Version 1.5 gives

additional stock control features, and

also provides user security options

previously only found in Ideal Retail Pro.

Ideal Retail Pro builds upon Ideal ECR Pro,

to give extensive stock control features.

It handles multi-location systems.

Ideal Smartcard is the official back office

software for use with the SharpSmart

system. It provides programming

facilities for the smartcards,

management of the card database, and

extensive reporting facilities. 

“SharpSmart” is a pre-payment &

loyalty system for Sharp’s UP-600, UP-

700, ER-A770, UP-3300, ER-A570 &

ER-A610 products. The latest version

includes the ability to initialise, edit and

erase cards, removing the requirement

for back office initialisation software.

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Sharp House, Thorp Road, Newton Heath,

Manchester M40 5BE

TELEPHONE: 0161 204 2699

FAX: 0161 204 2617

CONTACT: Area Sales Manager

Hardware and software for hospitality

and retail sectors.

Functions as ECR Manager

(see previous entry) but can be used on

POS terminals and allows connectivity

to A La Carte and MIS.

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New Product

Kent House, Romney Place, Maidstone

Kent ME15 6LH

TELEPHONE: 01622 684900

FAX: 01622 692257

E-MAIL: [email protected]

CONTACT: Nick Sonnex

Commidea is a leading supplier of card

payment processing systems in the UK.

Accredited by all major merchant

service providers and systems and

accepting all major payment card types,

the company focus is on seamless and

efficient card acceptance for today’s

retailers.

WinTI combines the functionality of a

card swipe terminal and the benefit of

seamless integration with the Sharp
EPoS system. These benefits include

accurate reconciliation, fast

authorisation, use of existing hardware

and communication lines and the ability

to share the WinTI system across all

EPoS terminals

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9-11 Moor Lane, Bolton

Lancashire BL1 4TA

TELEPHONE: 01204 364041

FAX: 01204 527704

E-MAIL: [email protected]

CONTACT: Nad Ali

Nisyst specialise in colour touch screen

software solutions for the retail sector

providing sophisticated modular

products that can be specifically custom-

ised to meet individual retailers needs. 

Suitable for single site, single-lane to multi-

site, multi-lane stores, NPOS on-screen

prompts speed up transactions and cut

down on customer queuing. The back office

system gives the retailer complete control of

his sales and marketing, stock control,

purchase ordering, reporting and analysis in

real time, so the retailer can always be sure

of the position regarding sales and stock.

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Nisaba House, Waterfront Business Park 

Fleet Road, Fleet, Hampshire GU51 3TZ

TELEPHONE: 01252 776755

FAX: 01252 776758

E-MAIL: [email protected]

CONTACT: Tansy Redfearn 

It all started in 1988 when Retail Logic

implemented the UK’s first live

integrated card processing system for

Tesco Stores.  Since then Retail Logic has

been on the leading edge of card

technology; supporting customers in

such diverse fields as finance, retail,

Internet, mobile

phone/telecommunication, travel,

hospitality and leisure.

The Solve Product Suite has been

developed with customers’ growing

needs in mind.  It is currently the only

card processing system in the UK that

can support all major platforms, from

Microsoft Windows, UNIX to IBM

mainframes.  With modules to support

multi-store, multi-acquirer, multi-

currency, purchasing cards, electronic

mobile-top-up, cheque-clearing system

and more, it is easy to achieve a

customised solution without the fear of

the system becoming dated or

unsupported.

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167-169 Heywood Road

Prestwich, Manchester, M25 1LB

TELEPHONE: 0161-798 7307

FAX: 0161 773-3151

E-MAIL: [email protected]

CONTACT: Geoff Whittle, Partner

Integer supplies EPoS to the fast food delivery

trade and video shops in the UK and Europe. 

Fast, accurate and reliable, inTouch software,

designed for fast food delivery, take away

and restaurants, links the Sharp 5350 to the

telephone Caller ID so the caller’s name,

address and order history is displayed on

screen. inTouch includes a database of the

post codes and street names that make up

the customer’s delivery area, input of their
menu and special offers, staff training and

12 months software support including

updates with access to a 7-day help line.

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Innsite House, Park Lane, Hounslow

Middlesex TW5 9RW 

TELEPHONE: 0208 897 3071 

FAX: 0208 897 5325

Email: [email protected]

Ramesys is a leading international

provider of effective business specific

application solutions, designed to provide

increased revenue to hoteliers.

This provides a comprehensive front office

system for hotels, colleges and other

hospitality industries. With a

straightforward layout of screens and

menus, it is a highly adaptable, economic

and well-suited solution for the front office.

easily accessible booking screen; easy

linking of individuals to groups;

automatic posting of accommodation

charges to guest’s accounts and the

posting of any other charges.

Omega 2000 is a functional and

comprehensive package suitable for

hotels and hotel groups, enabling them to

effectively run and efficiently manage

their businesses. Designed to manage

reservations for bedroom accommodation

and the billing for both residential and

functional business, Omega 2000

provides detailed revenue and statistical

analysis as well as a comprehensive

database for leads, brochure requests and

guests. 

guest history; comprehensive

company/travel agent database; easy

follow up of sales leads; revenue

reporting; fast reservation; easy deposit

taking.

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Our comprehensive software connections for our

hospitality and retail ECR/EPoS product portfolio are featured in this

quick, easy to read reference guide. 

Each entry gives you details of the current supplier, technical facts and

key selling points.

Goldsworth House, Denton Way

Goldsworth Park, Woking

Surrey GU21 3LG 

TELEPHONE: 01483 885000

FAX: 01483 885224

E-MAIL: [email protected] 

CONTACT: John Hammonds

Supplies specialist hospitality software for

hotels and hotel groups across the globe;

also specialises in manufacturing,

healthcare and construction. 

IGS HOTEL is a modular range of software

that can be tailored to an individual

hotel’s specific operational needs and

requirements.  Modules include Front

Office, History and Marketing, Conference

diary, Interfaces and Sales Ledger.   

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PO Box 355, Camberley, Surrey GU17 9XS

TELEPHONE: 01276 37701

FAX: 01276 34560

E-MAIL: [email protected]

CONTACT: Neil Newport  

Guestmaster wrote the world’s first

windows-based reservation system, which

was released in 1992. 

Guestmaster is a fully-upgradeable

reservation system with different editions

for bed and breakfasts, guest houses and

hotels. Includes fully-integrated booking

system with infinite timescale and

customer invoicing system. Easy to use, it

features attractive 3D graphics.

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Sharp Electronics (UK) Limited, Sharp House, Thorp Road, Newton Heath, Manchester M40 5BE, UK. Freephone 0800 262958 Fax: 0161 204 2243. 

www.sharp.co.uk

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Two main reasons: first, support issues and
then sales issues. As an example, take the
new UP600/700. New network technology,
the set up and maintenance differs slightly
from previous models. It is crucial for dealers
to be aware of related support issues. The
functionality/operation is also different. If
this is not understood fully, then a sales
demonstrator may miss an opportunity to
sell and highlight these features.

The key is efficiency. Sitting in front of the
machine will do some good and I personally
recommend doing this after training.
However, somebody doing this does not
have access to the machine’s detailed
specification or contact with the developers
to necessarily appreciate all the issues.

We try to break down the training into a
number of sections:  First, our product
overview highlights any new features.
Second, detailed descriptions, including
hands on training of the new and changed
functionality and hardware. And third, a
‘Question and Answer’ section where we
anticipate your queries, ranging from sales
questions to technical support.

A skilled person who has to fully understand
the functionality and technical aspects of
the products and at the same time has the
ability to install, train the end user and
provide on-going support for the product.

We want to be geographically friendly so our
venues cover Manchester, Watford and Kinross
in Scotland. We want to minimise the time
spent travelling and away from the business.

In the early days we tended to run training
for technical specialists and this would
involve hardware training to a much greater
degree than we do today. This was time
consuming but necessary in the early days.
Fortunately, the dealers’ understanding and
the changes in technology mean that we do
not have to spend as much time covering
these technical issues.

Absolutely, the WEB could be the perfect
media for on-going training on our ECR.
However, there is no doubt the classroom
is best for initial training while the web
offers us the chance to communicate any
new developments as we constantly
update the material on our technical site
(www.tradenet.sharp.co.uk/tech).

At present, all the training documentation
is put on the WEB as well as technical
updates, which keep the reseller up to
date regarding product support. Access is
24 hours, seven days a week.

is responsible for

managing all training

issues for ECR/EPoS

clients. Here he

answers your

frequently asked

questions.

TRAINING

The client is Living Ventures, headed by a
former Aussie soap actor turned
entrepreneur, Tim Bacon.  They focus on
trendy, up-tempo, high-energy performance
bars specialising in cocktails and shooters
with live music. They have just opened
Mosquito and the Vampire Suite in Liverpool.

We recommended the UP-5700 with
Commidea EFT software and a bespoke back
office software application that captures
data from the Sharp EPoS, formats it and
then exports it into an Excel spreadsheet
which controls all income and expenditure. 

They liked our proposed solution and

MOSQUITO’S

Logistical challenges are part and
parcel of being Sharp’s northern most
dealer, and when a site visit includes
28 hours travelling by ferry, that is a
great incentive to get it right first
time, as 

Inverness Cash Register’s Bert

Cowie explains. 

❝

Although we are used to covering

Q1: What is your job title?

Q2: What are your specific job

responsibilities?

Q3: How long have you been employed by Sharp?

Q4:  What is your previous relevant

experience?

Q5:  How does your relationship with the

dealers work?

Q6: What is the most challenging project you

have worked on?

Q7:  What project has given you the greatest

professional satisfaction?

Q8: Describe your perfect working day

Q9: What is your best tip for dealers to

increase sales?

Roz Cooke

Name

Rosalind Cooke (Roz)

Age

39

Status

Single 

Hobbies

Keep Fit, Reading &
Socialising

A colourful appearance at London’s
Restaurant & Bar show further strengthens
Sharp’s brand awareness in the hospitality
market sector. There was plenty of interest
on the highly visual stand during the three-
day exhibition, reports Corporate Field Sales
Manager Rob Edwards, where the key interest
was on the EPoS total solution, rather than

just an EPoS terminal.
“We are delighted
with the response to
our appearance. The
stronger our brand
becomes, the
stronger the
proposition for our
dealer network,”
commented Rob.

Asset Retail
Systems’ Barry Job
typified the true
Olympian spirit of
the long distance
runner when he
took part in the
London Marathon
at a mere 62,
raising over £500
for Multiple
Sclerosis Research
Trust to boot.

RST has further strengthened its position as
the largest and most innovative EPoS
supplier in both the north and south of
Ireland, opening a new branch office in Cork
to service the south and west of Ireland.

Flying HIGH

Proof of the popularity of the newly launched,
high-flying UP700 is the recent installation of
two new terminals at the Museum of Army
Flying in Stockbridge, Hampshire.  CCM (South
West) carried out the contract.

Sharp’s close working relationship with
dealers is epitomised by a recent project,
carried out with GS Systems, to write
bespoke software for a high flying client.
Here GS Systems Sales and Marketing
Director, Niels Nielsen, currently
celebrating the company’s 25th
anniversary, reveals how that partnership
worked.

❝

UP3300 in action

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Technical Update SSP-005 to prevent intermittent lock out when changing Mode
Switch position.

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Cable Update(Support cables from Sharp Spare Parts)

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Technical Update SSP-005 to prevent intermittent lock out when changing mode
switch position.

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UP600/700 Network Communication errors after power off.

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New Feature Update to allow GLU operation by Mag Card

●

Upgrade to Ver 4.5.99 (Documentation)

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UP-700 SSP-001 (Problem assigning Direct Key 97 to keyboard)

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Frequently asked Questions (Jan 2001)

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UP-600/700 SSP-002 (Problem X/Z In-Line report not deducting ITEM %)

(www.tradenet.sharp.co.uk/tech)